Out of nowhere, Omega replica introduced the Speedmaster Snoopy Award in 2003. This watch did not sell very well at the start. People didn’t understand the Snoopy on the dial (and case back) and we’ve been told by dealers that the only people who bought this eventually, were women who loved Snoopy. Back in 2003, Omega didn’t communicate as well as it does today, on these special Swiss movement fake Omega Speedmaster edition watches. It shows how important storytelling actually is.
However, you can say that the Snoopy Award 2003 model caught up in the meantime. I bought mine back in 2013 and had to book a trip to New York to pick it up. At the time I paid top dollars, but I really wanted to have it. At today’s market value, the price I paid is a laugh. Anyway, I love the black dial replica Omega watch because of the clean look. It’s almost identical to the standard Moonwatch, but that little Snoopy patch on the 9 o’clock sub-dial changes everything. On the case back, there’s a sapphire crystal with a larger Silver Snoopy Award patch.
Despite the relatively high production number of 5,441 pieces (referring to the 142 hours, 54 minutes, and 41 seconds that the mission lasted), this steel bracelet copy Omega Speedmaster Snoopy Award watch is highly sought after today and quite difficult to get. I picked the Speedmaster Snoopy Award 3578.51 for this selection because it marks the first celebration of that important award given to Omega by NASA. Surely that’s worthy of the Speedmaster World Cup quarter-finals, no?